For years, the conversation around groundbreaking metabolic drugs like Wegovy and Zepbound has been dominated by a single word: cost. With list prices frequently exceeding $1,000 per month, these "longevity essentials" were out of reach for millions.
As of early 2026, a series of historic federal agreements and the launch of the TrumpRx platform have finally broken the price barrier. Here is exactly how the new system works and how you can qualify.
The TrupmRx.gov Option (Available Now)
Launched in January 2026, TrumpRx.gov is a direct-to-consumer platform designed for those paying "cash" (out-of-pocket) or those whose private insurance still refuses to cover obesity medications.
The Medicare $50 Copay Cap (Starting July 2026)
In a major policy shift, the FDA and CMS have cleared a "bridge" program that allows Medicare Part D to cover GLP-1s specifically for weight loss—a move previously prohibited by law.
Generic Options:
Beyond the brand-name deals, 2026 marks the first year that generic liraglutide (the active ingredient in Victoza and Saxenda) is widely available. While these daily injections are slightly less potent than the weekly versions, their entry into the market has forced brand-name manufacturers to keep their "TrumpRx" prices competitive.
For your Next Doctors Visit:
If you are currently paying high out-of-pocket costs, ask your physician specifically about "Direct-to-Consumer Manufacturer Pricing." Many doctors are still used to the old $1,000 price tags and may not realize that the "cash price" via platforms like TrumpRx or LillyDirect is now often cheaper than an insurance copay.
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